World Web Content Writers
Houston, TX

Content Writing for a Website — How We Do It

To produce stellar web content for your site, we guide you through a straightforward process that begins with your vision—no matter how vague or specific it is—and ends with awesome web content that makes your site easy to find in search engines and places your company in the most flattering spotlight.

Here’s what you can expect when you hire us as your web writing secret weapon:

Working with Jennifer and the WWCW team was great! They were able to identify our multiple target audiences and tailor our content to be universal. We have seen lots of traffic to our site and have had many positive reviews. I look forward to working with them on our next project!

Rommy Foteh

Week 1

Phone or Face-to-Face Interview: Discuss and brainstorm with us your business goals, competitive edge, and ideal outcomes, based on clear, direct questions that we provide in advance.

Weeks 1–2

Competitive Keyword Analysis: We conduct in-depth competitive keyword research and use our proprietary software to determine the highest-opportunity keywords to incorporate into your SEO web content. Our goal is to get your site visible on the first page of search engines quickly, with the highest SEO rankings possible, for the top keywords specifically targeted to your business.

Content Plan and Keyword Map: We deliver a list of our recommendations for which pages of content to write, and which keywords to optimize those pages for. With your adjustments and approval, we begin writing the content.

Weeks 1–3

SEO Web Content Delivery: We deliver to you the SEO web content, including detailed recommendations related to web site search engine optimization and coding for your web developer.

Technical Consultation and Collaboration: We are tech savvy and ready to work with your developer to optimize all the technical points of your site, and ensure it is in excellent shape for search engine positioning. If you do not have a developer, we can code the content for you, for a small fee.

Week 3 and Beyond

SEO Site Inspection: Once your site is ready to launch, we inspect the content and coding down to the letter, to ensure accuracy and SEO strength. Perfectionists to the core, we often find and fix problems that could be fatal to your search engine positioning and online presence if not corrected.

Months 1–3

Monitoring and Analysis: With all our web writing services, we include a free SEO checkup to monitor your site in terms of search rankings for specific keywords, and the general SEO strength of the site. We also offer an Analytics Dashboard that presents all your site data in one easily viewable spreadsheet with charts showing progress over time, for metrics including site traffic and traffic sources, performance of each page of content, conversions, and Google search rankings. This data informs the development of future content. We invest more energy into content campaigns that prove successful, and discontinue efforts that are not fruitful.​

Year 1 and Beyond

Unlimited Revisions: We offer unlimited revisions for the content’s lifetime if needed.

If you have questions, or you’re ready to begin working with us, call Jennifer at 773-559-4987, or fill out our form to get a free estimate for SEO web content writing now!